Logo on colored background

03 Logo

The Sawt logo system is built from three distinct elements:

the English logotype, the Arabic logotype, and the Sawt mark.

Each carries the brand on its own — the logotypes speak

with clarity and confidence in their respective scripts, while

the mark distills Sawt to its essence: many threads orchestrated into a single, balanced form.

These elements are designed to work in concert but never

as one fixed lockup; the logotypes and the mark remain independent, each given room to lead depending on context, surface, and language. This section sets out how to use each one, sizing, spacing, placement, and the boundaries that keep every appearance of Sawt deliberate and unmistakably ours.

Arabic Logotype

English Logotype

The Mark

Be Careful